Axfood uses ECR Trade Windows

The Swedish food retail industry follows the recommendations of ECR Trade Windows for product launches and revisions.

Axfood uses ECR Trade Windows, which is a recommendation for assortment revisions in the Swedish food retail industry and convenience store segment. ECR (Efficient Consumer Response) is a collaboration between customers and vendors aimed at streamlining product flows and enhancing consumer benefit. 

ECR Trade Windows 2018 

ECR Trade Windows 2019