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Axfood uses ECR Trade Windows

The Swedish food retail industry follows the recommendations of ECR Trade Windows for product launches and revisions.

Axfood uses ECR Trade Windows, which is a recommendation for assortment revisions in the Swedish food retail industry and convenience store segment. ECR (Efficient Consumer Response) is a collaboration between customers and vendors aimed at streamlining product flows and enhancing consumer benefit.

ECR Trade Windows 2017 

ECR Trade Windows 2018