Axfood conducts food retail and wholesale business in Sweden. Axfood’s organization comprises four business areas and Joint Group functions. Axfood’s head office is located in Stockholm, Sweden. In 2019, the average number of employees was almost 11,000.
The Axfood Group includes the grocery store chains Willys, Hemköp, Eurocash, Mat.se and Urban Deli, as well as the meal kit company Middagsfrid. Tempo and Handlar’n are also a part of the Group. B2B sales are conducted through the restaurant wholesaler Snabbgross. Dagab is responsible for the Group’s assortment development, purchasing and logistics.
Axfood works to develop an innovative, customer-oriented and dynamic organization in which efficiency and cost control are in focus.
Joint-Group functions pertain to head office support functions, such as the Executive Committee, Finance/Accounting, Legal Affairs, Communications, Business Development, HR and IT.
Willys is Sweden’s leading discount grocery chain, with a wide and deep assortment in Group-owned stores and online. With Sweden’s cheapest bag of groceries, as the market challenger Willys aspires to lead and develop the food retail discount segment. Willys also includes the cross-border grocery chain Eurocash.
Hemköp offers an attractively priced and wide assortment with a rich offering of fresh products. Hemköp’s Group-owned stores, franchise stores and online business aim to inspire for good meals in a simple and thoughtful manner. Hemköp also includes Tempo, a mini-mart format of retailer-owned stores.
Snabbgross is one of Sweden’s leading restaurant wholesalers with a customer base of restaurants, fast food operators and cafés. Snabbgross offers personal service, accessibility and quality at its stores and online.
Dagab handles the assortment, purchasing and logistics for the entire Axfood family as well as for other B2B customers. The Dagab segment also includes the online grocery store Mat.se, the meal kit company Middagsfrid, the online pharmacy Apohem, and Urban Deli, a combined restaurant and market hall concept with own food production.